There once was a man named Mr. Lee. Who worked for a huge ad agency. They sell smokes to overseas folks, and are affectionately known as Leo-B.
Leo-B was a peculiar kingdom, and would often send its faithful Knights far and wide on the strangest missions. One day, Leo-B was acquired by its French contemporaries who waged advertising war under the banner Publicis.
The French had more money, better food, more attractive women, and much fancier pants, so in an effort to appease its new master the Lords of Leo-B decided to send their finest young Knight on a quest into the belly of the beast, so that they too might understand what it means to be French, and perhaps one day wear much fancier pants themselves. Mr. Lee was that Knight.
The video was edited after hours at Eightball Films, back in the day, by me, and was shown at the annual Leo Burnette Breakfast, where is was custom to make fun of each other while eating pancakes and waffles for 3 to 4 hours. I'm pretty sure that there is booze involved too.
Mr. Lee was sent to Paris with a new DV camera, bought for the occasion, daily pocket money, and the assignment, "go see what its like to be french".
The Knight, Rob Lee has long since gone on to different adventures, and is currently Sr. Producer at DDB in San Francisco. He now travels often to Argentina where he makes very expensive cat litter commercials.
The End.
written by: Edward Seaton
